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Why Is Our Jewelry So Expensive? The Truth About Gold Prices in 2024–2025

Nangi drop

If you’ve been wondering why fine jewelry prices seem higher than ever, you’re not alone. The reality is simple: Gold prices have skyrocketed to historic highs, and the fine jewelry industry is feeling the impact. At Nangi, we believe in full transparency about pricing, and in this article, we’ll explain:

  • Why our jewelry costs what it does
  • Why we’ve chosen to stick with solid gold despite rising prices
  • Why investing in fine jewelry still makes sense
Lab-grown diamond engagement ring

The Reality: Gold Prices Have Reached Record Highs

In 2024, gold repeatedly smashed records, reaching an all-time high of $2,800 per ounce in October before stabilizing at $2,624 by year’s end. Experts predict that gold will surpass $3,000 per ounce in 2025, driven by factors such as:

  • Lower interest rates in the US, making gold a more attractive investment
  • Unprecedented central-bank purchases that drive up global demand
  • Geopolitical uncertainty, making gold a safe-haven asset

For jewelers like us, this means that:

  • The cost of producing gold jewelry has never been higher
  • Yet demand for real gold jewelry remains stronger than ever
Gold price development since 1968

Why We Don’t Cut Corners

In response to these extreme price increases, many jewelry brands are looking for cost-cutting solutions, such as:

  • Switching to gold plating or vermeil instead of solid gold
  • Reducing gold weight in designs to keep prices down
  • Replacing gold with alternative metals like silver or platinum

While these strategies work for some brands, at Nangi, we are committed to offering solid 14K and 18K gold because we believe in quality, durability, and timeless value.


We don’t compromise on gold content or craftsmanship—our pieces are built to last.

Solid Gold Nangi Fine Jewelry

Why Fine Jewelry Is Still Worth the Investment

Although gold prices are high, investing in solid gold jewelry still makes sense. Here’s why:

  • Gold jewelry holds its value. Unlike fast fashion or gold-plated pieces that wear out, solid gold retains its worth over time.
  • It’s a sustainable luxury. By choosing high-quality gold, you invest in pieces that will last a lifetime, reducing the need for frequent replacements.
  • Consumers see gold as a safe investment. Many buyers are purchasing gold jewelry now, anticipating even higher prices in the future.

At Nangi, we have also seen that our customers prefer to invest in long-lasting, high-quality pieces rather than trend-based, lower-cost alternatives.

The Nangi Approach: What This Means for Our Jewelry

Despite rising costs, we continue to:

  • Use only solid gold. We don’t compromise by offering gold-plated or lower-quality alternatives.
  • Ensure fair pricing. While we adjust prices when necessary, we don’t inflate them beyond what is reasonable based on material costs.
  • Offer timeless designs that last. Our jewelry is meant to be cherished forever, making it a meaningful investment.

We understand that higher prices can be frustrating, but we hope this transparency helps explain why fine jewelry costs what it does today.

For those looking to purchase a fine jewelry piece, now may be the best time before gold prices rise even further

Final Thoughts

The jewelry industry is evolving, but one thing remains constant: Gold is gold. While prices fluctuate, its value—both financially and emotionally—endures.

At Nangi, we will continue to create exceptional, responsibly made fine jewelry using the best materials, ensuring that every piece is worth the investment. Explore our latest collections here and discover timeless pieces that will stand the test of time.

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Join the Nangi family!

Subscribe to our newsletter to be the first to know when we release new one-of-a-kind pieces, and gain exclusive access to secret sales and events


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